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AI Insights · Timothy · July 2021

Top 5 Personalization Apps on Unified Platform in Colombia, Q2 2021

Discover the performance trends of the leading personalization apps in Colombia during Q2 2021, based on downloads, revenue, and active users.

Top 5 Personalization Apps on Unified Platform in Colombia, Q2 2021

In the second quarter of 2021, Zedge™ Wallpapers & Ringtones saw a notable increase in weekly downloads, particularly in the week of May 24, when downloads surged to about 51.8K. Meanwhile, the app's weekly revenue peaked at approximately $191 in late May. However, its weekly active users experienced a gradual decline from 475.6K to around 381.6K by the end of June.

Live Wallpapers HD & 3D Background showed a decline in both downloads and active users over the quarter. Downloads dropped significantly to nearly zero by the end of May, while active users decreased from 750 to 163. Despite this, the app generated weekly revenue as high as $323 at the start of the quarter.

Live Wallpapers & Animated Backgrounds - Pix experienced fluctuations in its weekly downloads, which reached a high of 9.3K in early May. Revenue trends were variable, with a peak of $184 in April before dropping to $20 in early June. Active users initially spiked to 16.9K in early May before declining to 5K by the end of June.

Parallel Space - app cloning maintained relatively stable download numbers throughout the quarter, with a slight increase to over 11.4K in mid-May. The app's weekly revenue remained modest, peaking at $58 in May. Active users fluctuated but were consistently above 120K.

Finally, Nova Launcher Prime exhibited steady download activity, with a notable rise to 3.8K at the end of June. Its revenue saw small peaks, reaching $54 in early June. Active users remained stable, hovering around 400K throughout the quarter.

These insights are based on data from Sensor Tower, where more detailed analytics can be found.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2021